howgoodcouldibe ident

world class cycle coaching

unlock your potential

Welcome to howgoodcouldibe.com

howgoodcouldibe.com is all about removing the barriers which prevent you from finding out just how good you could be no matter how old you are or where you are starting out in duathlon running or cycling.

Recently retired Pro Cyclist and former British number one Leda Cox has joined howgoodcouldibe.com as its road cycling specialist. Providing detailed personalised monthly training plans and consultations. Leda is putting all her experience and training into helping both male and female road riders worldwide achieve their goals through carefully structured and personalised training programmes and a range of other services.

Just click on the jigsaw above to read more.

Leda Cox photo

Cycling Coach:
Leda Cox

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Services

Training Plans

Once I have undertaken a thorough consultation process with my athletes I begin building a macro plan which takes long term goals and development into account before then drawing up the first monthly programme which prescribes clear and detailed instructions about when to train and exactly how to complete each session on a daily basis. I don't ever copy people's plans or use cut and pasting to prescribe training. I like to get to know my athletes as people as well as performers and with that in mind I am as used to planning peoples training around dog walking and picking the kids up as I am to planning in World Cups and selection races.

Athletes can leave the programme at any time and I encourage and active dialogue with my athletes who I work with as a mentor as much as a coach.

If you are curious about how it works just use the contact tab at the top left of this page.

Prices:

  • Prices: monthly training programme with consultation: £65

For more info or any questions simply use the contact form or email me.

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Testomonials

Phoebe has come on leaps and bounds

Mathew finds commitment

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One to One

Some things you just can't teach by email and over the phone.

I've spent years racing in pelotons all over the world and the skills and tactics it takes to be confident and crafty on a bike have been such a vital part of my own racing. Many of my clients find that having just one to one session with me is the perfect way to either put in place new techniques or mental focuses for cornering, descending, bunch positioning, time trial pacing, climbing, sprinting and tactical approaches to name just a few areas.

I can tailor sessions specifically for any given client and the location can also be to their convenience. Group bookings are also welcome.

  • Once again - just contact me above for an informal chat about it. £50 per one hour session with a discount for longer sessions or a course of sessions.

For more info or any questions simply use the contact form or email me.

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Bike Fitting

Currently not taking bookings due to being at capacity. Please check back in future

Benefit from working closely with my husband Jez who is a world class bike fitter. His service can't come recommended highly enough and not just by me! Have a read of his testimonies

howgoodcouldibe.com’s bike fitting service is now well known throughout the multisport world. Jez has fitted National and World champions, Pro cyclists, Paralympic medallists, complete beginners, children and probably most pleasingly of all, those who have been riding in the same inefficient position for years and hadn’t realised just how much improvement can be made by a world class bike fitter. It all takes place at my base in St Albans, Hertfordshire but he has performed bike fits elsewhere in the past. Just ask.

Suitable for;

  • Road bikes
  • Time Trial/Triathlon bikes
  • Mountain bikes

Don’t have a bike yet? As an additional free service he can help you choose the right bike for you, find it at the best price through my knowledge of the market and then fit you on it. It can even be delivered straight to my door so that you don’t have to put it together!

Bike Fit Cost

  • Complete bike fit with biomechanical assessment and diagrams (2 hrs avg time): £200

His technique starts with a carefully focussed physiological assessment in order for me to build a flexibility and range of motion profile. This provides me with pointers which can often be corrected and then their impact on the riders ‘centre line equilibrium’ is applied to the actual bike fitting.

The fitting itself starts with optimal cleat and foot alignment and then works its’ way up through leg angles, knee/pedal alignment and uses power readings and cadence work to spot and eliminate inefficiencies and dead-spots in the pedal revolutions. Similar to my training plans, his system does not rely on formulae and computer software but instead years of experience and training. His fitting results speak for themselves and thankfully, so do his clients:

For more info or any questions simply use the contact form or email me.

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Testomonials

Martin's bike fit stops his lower back pain

Neil gets sorted biomechanics

Tom stops cramp and PBs

Clare's fit improves her threshold power

Alvin notices a immediate improvement

Liz's fit means she enjoys her bike

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Training Camps

We are working with a number of exciting partners both in mainland Europe and the UK to bring you some exciting day, weekend and week long residential training camps in 2015 and 2016.

Women Don't Race - Do They?

Our next cycling masterclass is coming up at Redbridge Cycling Centre on 18th April 2015

The six hour coached course includes group riding skills, confidence building exercises and simulated races. All designed to enable riders to take on the blossoming British women's road racing scene.

The session is suitable for any female riders that have a good level of cycling fitness. The sessions are designed to be challenging for a wide range of fitness levels and no one should feel under or over stretched.

Full details of the Womens Road Race day are here.

Sign up here

Sportive to Road Racing Conversion Course

Our next road race conversion masterclass is coming up at Redbridge Cycling Centre on 9th May 2015

The six hour coached course includes group riding skills, cornering skills, confidence building exercises and simulated races. All designed to enable riders that have completed sportives or challenge rides and are looking to start road racing or are curious about what is needed to make the jump.

The session is suitable for riders that have a good level of cycling fitness. The sessions are designed to be challenging for a wide range of fitness levels and no one should feel under or over stretched.

Full details of the Sportive to Road Race course are here.

Sign up here

Please sign up soon as places are filling very fast.

Do use our contact form if you are interested in camp and training day opportunities and feel free to follow us on Twitter for updates on our latest developments as they unfold.

Christmas Vouchers

All of the training days can be purchased as CHRISTMAS VOUCHERS.
Give a Friend or loved one the gift of a sporting performance boost this year.  Just email Leda to arrange a special personalised glossy voucher for any of the training sessions.

We also offer vouchers for bike fits and sports therapy treatment so do just get in touch with your requirements or present ideas.

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Sports Massage

I qualified as a Sports massage therapist 2005 at St.Marys University, Isleworth. More information about my Sports Massage training can be seen below.

Crucially, as well as being well qualified and experienced I understand the needs of motivated and focussed sports people. Most of my regular clients are rarely ever injured. This is of course because they have learnt that prevention is better than cure and regular massage coupled with strategic kinesio-taping goes a long way to keeping a number of my regular injury prone athletes training and competing without hindrance.

Massage Fees

  • £25 for half an hour
  • Or £40 for an hour session with consultation.

For more info or any questions simply use the contact form or email me.

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Testomonials

Lucy gains a new pair of legs

Meet the coach

Leda Cox

Before turning pro in 2003 Leda was employed by the US military as a physical trainer at their West London base. It was here that she gained her grounding in the key principles of disciplined physical preparation and this was something she employed to her own sporting career when she was head hunted and turned pro not long after she started cycling. From then on she spent most of her career abroad racing for Dutch, Belgian, French, Italian and American teams. In an 8 year which was cut short by a crash which forced her early retirement she went on to achieve:

  • 30 Wins including two stage races
  • 3 National Medals
  • British Number one ranked rider
  • 24 Great Britain Team Caps
  • Coupe De France Winner
  • Tour of Tucson Winner

Leda continues to ride her bike today, enjoying the miles she puts in with her clients and enjoying the reflected satisfaction as they meet their goals.

She lives in St Albans to the North West of London with her husband Jez who is the founder and coach for howgoodcouldibe.com's Duathlon wing.

You can read more about Leda’s racing exploits and adventures at http://www.ledacox.co.uk

Credentials

  • Level 2 British Cycling Coach
  • VTCT Level 4 Diploma in Professional Sports Massage – 2004 - 2005 – St. Mary’s University.
  • London School of Sports Massage – June 2006- Advance Sports Massage Course CPD Course
  • Physio UK – March 2007 - Introduction to Myofascial Release CPD Course
  • March 2010 - Kinesio Taping KT1 KT2
  • March 2010 – Medical Massage of the Lumbar Pelvis and Cervical Spine
  • Professional Registrations: I am fully insured as a therapist with the FHT (federation of holistic therapist) association and the Sports Massage Association.

For more info or any questions simply use the contact form or email me.

Leda Cox Tour of Tucson Yellow Jersey
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Partner Companies

And finally...

All of the services and prices listed above are the fixed and most commonly used ones. There is no limit to the amount of time you use any of them and you can stop or change them at any point. If you don’t see what you are looking for or you would like to use a combination of services then packages, plans, sessions and camps can be tailored to your exact requirements. What ever your thoughts, ideas or questions, please don’t hesitate to get in touch with no obligation at all.

Just use the contact form or email me.

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